Take a Sandwich was an interactive event I produced for my Creative Direction class at Parsons. For our final assignment, we needed to creative direct a project of our choice—ranging from an editorial to a reality TV show. I chose to create my event in an art gallery.
The piece was a critique of the modern food supply chain. Participants received a small sandwich through a hole in a curtain after ringing a bell—an intentionally unsettling, impersonal exchange that mirrors how we often consume food without questioning its origins. Who made it? Who grew the ingredients? Who transported it?
These questions often go unasked in restaurants, grocery stores, and fast-food chains, where food arrives as a convenient, ready-made product—completely detached from the human labor behind it. Take a Sandwich made this invisible labor visible, inviting participants to reflect on the complex systems and unseen workers who sustain what nourishes us.
Click on photos to enlarge.
The piece was a critique of the modern food supply chain. Participants received a small sandwich through a hole in a curtain after ringing a bell—an intentionally unsettling, impersonal exchange that mirrors how we often consume food without questioning its origins. Who made it? Who grew the ingredients? Who transported it?
These questions often go unasked in restaurants, grocery stores, and fast-food chains, where food arrives as a convenient, ready-made product—completely detached from the human labor behind it. Take a Sandwich made this invisible labor visible, inviting participants to reflect on the complex systems and unseen workers who sustain what nourishes us.
Click on photos to enlarge.